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The operator behind the numbers

Hi, I'm Quratulain.

I've spent 5+ years doing one thing obsessively well: turning Amazon ad spend into profitable growth. Quratco is how I do that for a handful of brands at a time - personally.

Career · Snapshot
Experience5+ years
Brands managed100+
PPC sales tracked$100M+
Monthly spend$200K+
MarketplacesUS · UK · CA · DE
Launch success99.8%

Why "Growth Architect,"
not "ads manager"?

Because running ads is the easy part. The real work is architecture: how campaigns, listings, keywords and rank fit together into one system that compounds. Anyone can spend your budget. I design where every dollar goes and why - so growth is engineered, not hoped for.

Over five years I've managed campaigns for 100+ consumer brands across the US, UK, Canada and Germany - from supplements and skincare to home, kitchen, baby and pet. Brands like Meridian, Lumin and Germanikure. That range is the point: patterns repeat across categories, and I've seen enough of them to move fast and rarely be surprised.

How I operate

Three non-negotiables

$

Profit first

I optimize to TACoS and contribution margin, not to a flattering ROAS screenshot. If a move doesn't help the P&L, it doesn't happen.

◎

Total transparency

You see the data, the reasoning and every weekly decision. No black box, no jargon smokescreen - just clear cause and effect.

✋

My hands, always

Your account is never handed to a junior. The person who's put $100M+ through Amazon ads is the person managing yours.

The path here

Five years, one obsession

Learned the platform from the inside

Managing large portfolios across categories and marketplaces - thousands of listings, real budgets, real stakes. That volume is where pattern recognition comes from.

Turned tactics into systems

Built repeatable launch sequences, bidding frameworks and reporting that hold up under pressure - the difference between a good quarter and a reliable one.

Founded Quratco

To work directly with a small number of brands who want a senior operator, not an agency queue - and to keep every account accountable to profit.

Working stack

Tools I live in

Helium 10Data DivePacvueScale InsightsAds LabJungle ScoutSeller CentralBrand Analytics

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